When Is the Best Time of the Year to Buy an Engagement Ring?

February 07, 2022

There is much debate on how much you should spend when buying an engagement ring. While the tradition says that you should spend three months of your salary on an engagement ring, recent studies find that modern couples are breaking these rules. They are taking the reins and deciding exactly how much they want to spend on a ring. If you're wondering when is the best time to buy an engagement ring, one of the first things you need to decide is when you're going to propose. This is an important factor that will determine when is the best time for you to buy a ring. Keep reading to learn the best way to buy an engagement ring to pop the ultimate question.

 Black Friday for a Christmas Proposal

Black Friday is a great time to get a deal on the ring of your partner's dreams. Not only can you reap the benefits of Black Friday sales, but Thanksgiving also offers Cyber Monday sales where you can find great deals on rings. This is also the ideal time to buy an engagement ring if you're planning on proposing during Christmas. Holidays are a special time of the year and with family and friends present, popping the question can make it memorable for everyone. However, you should prepare well in advance. Buying an engagement ring is not recommended for last-minute shopping. You should research the different types of engagement rings, the quality of the diamond, and the upcoming sales.

After Christmas for a Valentine's Day Proposal

Valentine's Day is one of the most popular days of the year for proposals. That being said, a week before Valentine's Day is not the best time to buy an engagement ring. You want to plan ahead and get your shopping done early. You might benefit from shopping right after Christmas, and taking advantage of boxing day sales. This will have you well prepared for a Valentine's Day proposal. If you want to avoid the crowds, January is a good time to shop because there aren't as many shoppers. High-end jewelry shops will still have a beautiful selection of engagement rings.

After Valentine's Day for a Spring Proposal

Buying an engagement ring after Valentine's Day is the ideal time for a spring or summer proposal. One of the advantages of this time of the year is that there are fewer people shopping during this time. This means you can spend time with a jeweler to discuss your needs. Another advantage is that spring and summer both offer perfect backdrops for a memorable proposal.

When Is the Best Time to Buy an Engagement Ring?

The answer to this question depends on when you plan to propose. One of the most important things that you can do when proposing is get prepared early. Pick your ultimate proposal date and work back a few weeks to even a few months to find that sweet spot (and sweet sale) to buy your partner's engagement ring.

If you want to know, when is the best time to buy an engagement ring? The well-trained staff at Johnston Jewelers can help you all year round. Be sure to contact us for the engagement ring of your dreams!

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